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1. Sincere and Natty - Once Upon A Time

Sincere - Once Upon A Time Single and Free Mixtape

Once Upon A Time is the brand new single from Sincere, and the first from his highly anticipated album Now or Never.Production duo Firstman have forged Reggae, Jazz and Hip Hop to create an infectious summer anthem. Featuring Natty, Atlantic Records hot new signing, Once Upon A Time is already set to become the Hip Hop smash of summer 2008.

Already a favourite with urban Dj's nationwide Once Upon a Time definitely has the potential to cross over. As well as being play listed by BBC radio 1XTRA, it's also receiving regular rotation on the UK's top radio stations - Glaxaxy Fm, Kiss Fm and Radio One (Tim Westwood, Rass Kwame, Dj Semtex) and is also one of the most frequently requested tracks on London's premier underground and internet stations.

Twenty four year old North Londoner Sincere made his first humble steps into the UK hip hop scene with a guest feature on a track with Brit rap legend Skinnyman. This was a move that symbolised Sincere's desire to establish himself as an artist with real integrity, one who could gain the much sought after respect of the underground, whilst meeting critical acclaim and ultimately commercial success.
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