Apple Introduces the U2 iPod

"U2 is one of the greatest bands in the world and we are floored to be working with them," said Steve Jobs, Apple's CEO. "We just want to make some innovative products together, and we hope U2 fans will love having their very own special edition iPod."

The new U2 iPod is being introduced as the band prepares to release their new album "How to Dismantle an Atomic Bomb" in late November. In addition to the new U2 iPod, the results of the U2, Apple and UMG partnership include:

• U2's single "Vertigo" from their upcoming album "How to Dismantle an Atomic Bomb" is available exclusively in the US through the iTunes® Music Store;

• Apple and U2 have created a breakthrough television ad featuring U2 band members performing their new single "Vertigo." The ad is a cross between Apple's award-winning "Silhouette" ads and a music video; and

• Apple has created the online music industry's first-of-its-kind "Digital Box Set." The first digital box set, "The Complete U2," will contain over 400 tracks including all of the band's albums and over 25 rare and unreleased tracks. U2 fans will be able to purchase and download The Complete U2 with just one click on the iTunes Music Store in the US and Europe beginning in late November for just £140 (inc. VAT).
page << 1 2 3 4 5 >>